Taylor Swift’s Newest Single Breaks Streaming Records In Two Days

Taylor Swift’s new song ‘Look What You Made Me Do’ has broken two streaming records since its launch on Thursday night. According to Spotify, the song was played more than eight million times on the site in its first 24 hours, breaking the record for first-day streams.
On YouTube, ‘Look What You Made Me Do’ broke the record for the highest number of first-day views on a lyric video, clocking in 19 million in the first 24 hours. The previous record was held by The Chainsmokers featuring Coldplay, who brought in 9 million views for the ‘Something Just Like This’ lyric video back in February.
On top of all that, lots of people actually paid cold hard cash to have the song in their digital libraries, Billboard reported. On Saturday, the song was downloaded about 200,000 times – it took Ed Sheeran’s Shape of You an entire week to get that many downloaded.Billboard reported that forecasters predict Taylor’s single will rack up a half million downloads in its first week out, making it the biggest single debut since Adele’s Hello in 2015. Swift’s single comes off her forthcoming album, Reputation, which will drop on November 10.